Opening Acts and VMunderground will be held at
Tabletop Tap House
175 4th Street
San Francisco, CA 94103
If that seems like a new location, but you recognize the address, you’re not wrong: the last time VMworld was in San Francisco, the space was a restaurant called “Jillian’s” and was the site of VMunderground back in 2012. It has been rebranded as a tap house, and some remodeling has been done, but it’s still well within the “walking distance” circle for the Moscone-area hotels.
We’re one week out from VMworld 2018 US, which also means we’re one week out from Opening Acts and VMunderground. And while you may have become tired of advice, suggestions, and “before you go” tweets, blogposts and emails, we need to get this one out to everyone planning on attending our community events…
Opening Acts and VMunderground are two very different events at the same great venue. Review the information on the respective info “perma-pages” for timing and logistics for each event.
While we hope these pages are pretty comprehensive, we have thrown in some last-minute changes to VMunderground and some logistic requests to share.
General admission for the party—whether you have a purchased ticket or a free entry thanks to a sponsor—is from 8pm to midnight.
Second: Although both Opening Acts and VMunderground are “come-and-go” events, we ask that you show respect for panelists and attendees at Opening Acts by minimizing your entry and exit while the sessions are in progress.
Finally: Both of these events are community-organized and community-attended. We hope that you’ll enjoy meeting new friends and re-acquainting yourself with old friends! If you’re anything like me, however, you may have trouble connecting faces and names (and Twitter handles!) with people you only get to see in person once a year. For that reason, you should plan to wear your conference badge so that people can take advantage of the (maybe not so) subtle cue on who you are.
As of this writing, it’s only seven (7) weeks until VMworld 2018 US? Seems like seven (7) weeks is still plenty of time before we need to pack our kit and head to the airport…
But by other metrics, it’s going to get here faster than anyone wants…including the team here at Underground Central. We’ve got our homework still cut out for us: finding additional sponsors, announcing committed sponsors, finalizing session topics, populating the panel membership, coordinating with the venue for catering and audio-visual, etc.
But no worry…we’re veterans at this (this is our twelfth year!) and plan to have everything ready & in place for you when you arrive at Beerhaus on Sunday afternoon.
That’s right: We’re essentially “reverting to snapshot” from last year, doing pretty much the same venue and timing. Like last year, we’ll be starting the Opening Acts sessions at 1pm, running them back-to-back until 4pm. The kitchen & bar at Beerhaus will be open, but remain unsponsored for the panel sessions: you’re on your own to pick up the tab. If you’re not interested in eating there, best plan is to do lunch prior to arrival…and there are many, many options in the vicinity of New York New York Resort and Casino, the major landmark near Beerhaus.
MARK YOUR CALENDAR
Opening Acts: 1pm — 4pm PDT
VMunderground: Evening PDT
Beerhaus (at the Park)
3784 S Las Vegas Boulevard
Las Vegas, NV 89109
The evening VMunderground party will start after the staff resets the venue space from the panel sessions; we’re still coordinating the exact time for the doors to open, but you can plan on it being after 7pm and no later than 8pm…
As mentioned in the first paragraph, we’re still seeking sponsors, so we aren’t planning on being able to commit to a zero-cost ticket for the party (as always, Opening Acts is a free event for all participants, but we’ll be requesting you to register for free reservations to help us get an idea of how full the venue will be). Like the last few years, we’ve needed paid tickets to “get us over the finish line.” so we’ll be selling party tickets once we’ve been able to finalize the sponsor slate.
And on that note, we’ll also begin announcing our committed sponsors this week; they’re the ones that really make this all possible, and will be an alternative option to purchasing party tickets. Keep an eye on the @VMunderground Twitter feed for new announcements–as well as the 2018 Sponsors page on this site–for more news on sponsors.
As I sit typing this, we’re exactly one week away from the kick-off to VMworld 2017 US: Opening Acts will have wrapped, and those who are inclined will be braving the crowds at the Solutions Exchange expo floor.
With it being the umpteenth conference in Las Vegas this year alone, and the second consecutive year for VMworld, there may not be a whole lot of new or important information for us to share that you wouldn’t know already.
With that in mind, I’ll try to keep it short and focus on the most relevant details for our events…
First off, we’re in a cool, new venue. Beerhaus is a fairly new addition to the New York-New York campus, so even seasoned conference-goers may not be familiar with it. It’s a bit of a beer garden, with a large variety of craft brews on tap as well as a full bar and kitchen. Although it’s affiliated with the New York-New York Hotel and Casino, you may find it easiest to reach from Las Vegas Boulevard (“the strip”) itself, especially if you’re coming from Mandalay Bay to the south.
In simple terms, if coming from Mandalay Bay, head North on the west side of Las Vegas Blvd until you pass Shake Shack; turn left (west) and head back into the park area. You’ll see Beerhaus on your left.
Next: during Opening Acts, the Beerhaus bar and kitchen will be open, but there won’t be sponsored drinks and eats—you’ll have to wait until the VMunderground party for that!—so check their menu and make alternate plans for lunch if it doesn’t suit you.
Opening Acts is sold out according to EventBrite! While we don’t charge anything, we do have to limit the reservations due to space in the venue; but the reality is, we only worry about capping the attendance because of the indoor cooling & sound capability (as well as Fire Marshall restrictions). If you didn’t get a reservation, you should still consider dropping by to see if a) everyone that had a reservation is in attendance, and b) standing-room-only and outside-looking-in are options. It’ll be Vegas in the summer (+100°F/37°C), so it won’t be comfortable outside—even in the shade—but you’re still welcome.
If you do decide to come and eat/drink before or during Opening Acts, we’re going to ask you to stay on the east side of the venue so that conversations will be isolated away from the panel sessions.
The VMunderground party starts at 7pm, and entry is only permitted with a wristband. If you have an EventBrite ticket instead of a wristband from a sponsor, you will be able to exchange the former for the latter at the door; we haven’t made a final decision on which entrance(s) will be taking tickets in exchange for wristbands, but we’re planning on having several minions available to get you quickly checked-in and into the party.
The party has sponsored food and drink, and we can assure you that we have included both non-alcoholic and vegetarian options; however, other dietary requirements (vegan, gluten-free, etc) are not being explicitly accommodated. The simple reason is that we just don’t have any idea of the percentages, and our costs would skyrocket if we tried to be everything for everyone.
The event is in Las Vegas; there will be alcohol served. Although we are a private event, we still must adhere to domestic laws for serving alcohol, which means you must bring proof of age (government-issue photo ID with date-of-birth) showing that you’re 21 or older. The party is sponsoring selections from the beer and wine options; if you prefer cocktails or other “hard liquor” options, you will be able to purchase them on your own. We will also abide by venue rules for bringing in beverages from outside (you can’t) as well as departing with them (depends on container).
The venue this year does not lend itself to a coat/bag check, so keep that in mind if you’re in the habit of toting around a backpack or conference swag-bag…
Finally: this is a social event kicking off the conference. Please plan to wear your badge, both to identify yourself as an attendee as well as to let new and old friends have a crutch for remembering your name. I am absolutely certain that I’m not the only attendee who is horrible at remembering names…
THANKS FOR YOUR SUPPORT, and WE’LL SEE YOU IN VEGAS!!!
Join us for the 4th annual Opening Acts at VMworld US in Las Vegas on Sunday, August 27th. This year, we’ll be at Beerhaus at the Park next to New York New York casino. Here’s a fancy map link for your mapping pleasure!
As always, we strive to find just the right combination of snark, wit, and smarts in each and every one of our panelists and moderators. The only missing ingredient is your winning personality and friendly smile. Space at Beerhaus is limited, so please reserve your seat today.
- Moderator: John Troyer (@jtroyer)
- Moderator: Jody Tyrus (@jtyrus)
We’ve had a number of questions about the availability of tickets for the VMunderground 2017 party; apparently, the Early Bird tickets we made available at the end of April were confused with the General Access tickets that we’re going to make available later this month.
July 26th, 2017 at 8am PDT, to be precise.
As we announced on the Eventbrite site for the party, the Early Bird tickets would be lower-cost than the General Access tickets when they became available. That hasn’t changed, either, and when they go on sale, they’ll be $40US each.
Opening Acts is still a free reservation, just as in previous years, and is really meant to help us keep track of how many to expect in attendance…
And no…we’re still not telling you where things are happening. It’s still our little secret.
Eventbrite is all setup. The schedule is set. Here’s what you need to know.
We’ve combined the ticketing process for VMunderground, Opening Acts, and the vBrisket lunch at Opening Acts into a single process. Tickets for all events will be available here: https://www.eventbrite.com/e/community-events-at-vmworld-2016-us-tickets-26600043446. (If you want the vBrisket VMworld Bus Tour, you want to head over here: https://www.eventbrite.com/e/vbrisket-vmworld-bus-tour-tickets-25211421039)
Go ahead and head on over to our Eventbrite now to review the FAQs.
Here’s the big part, everyone has been waiting for: Tickets will become available at 2:00 pm PDT/2100 UTC on 28-July 2016. No time is ideal for all parties, so we tried to pick the best time for the majority of timezones. Put it on your calendar. Setup an alert on your phone. Tell the family (work or personal) you have an important commitment at that time.
As a reminder:
- VMunderground will be charging $25.
- vBrisket (lunch at Opening Acts) will be $5.
- Opening Acts will remain completely free, but we still want get a count ahead of time, so please pick up a reservation even if you’re just planning on Opening Acts.
All are limited due to budget and venue restrictions, so be ready at release time!
UPDATE: The first big rush is past, and there are still tickets left as of 1800h PDT. If you don’t have a ticket, it’s worth the click to see what’s available…